Robert White worked at Vodafone’s subsidiary ipulsys b.v. from July 2000 to end of July 2001. He reported directly to me as PR Manager when I was Vice President Communications at ipulsys b.v. and I reported to the CEO, Peter Glasbeek.
Robert was responsible for all PR and media relations activities. His role was to manage the reputation and profile of the company, as well as to support me in internal communications, marketing and investor relations. He won speaker placements and a major award from Billing magazine.
He also achieved some major PR coups with several articles across UK and Dutch national newspapers. Robert proved himself an adept communicator, was consistent in delivering high-quality results and demonstrated both passion and competence in all of his communications activities, including managing and reporting a budget, a complex calendar of activities, and PR agencies in two countries. He developed a strong and nuanced understanding of the sensitivities of PR and media relations, that helped achieve great results in coverage and in the development of ipulsys’ profile in the UK and in Europe. Moreover, he is one of the most well-read people I have ever met, a real absorber of facts, and a great storyteller, full of anecdotes and experiences – a true communicator.
Robert, along with all other staff – including myself – were made redundant when Vodafone’s acquisition of Mannesmann ipulsys was then sold off to Warburg Pincus and, essentially, asset stripped and sold off in parts to other businesses. The loss of all investment funding put the company into receivership. Robert comes with my highest recommendation.